Just seven months until Britain is due to leave the EU, the
co-founder of global fashion chain Superdry has donated 1 million pounds
(€1.1 million, $1.28 million) to a group seeking a new referendum on
membership of the bloc.
Julian Dunkerton, whose streetwear brand has outlets in 46 countries, wrote in Britain's Sunday Times that he is backing the People's Vote campaign because he predicts Brexit will be a "disaster" and "we have a genuine chance to turn this around."
His donation will be spent on one of the biggest polling operations ever undertaken in the United Kingdom.
Dunkerton used Sunday's opinion piece to complain: "There is no vision for Brexit and the politicians have made a mess of it."
"Increasingly, the public knows that Brexit is going to be a disaster. Maybe they just need to be given that little bit of hope that comes when they see how opinion is moving.
Read more: Brexit: Fashion tycoon seeks second EU vote | News | DW | 19.08.2018
Julian Dunkerton, whose streetwear brand has outlets in 46 countries, wrote in Britain's Sunday Times that he is backing the People's Vote campaign because he predicts Brexit will be a "disaster" and "we have a genuine chance to turn this around."
His donation will be spent on one of the biggest polling operations ever undertaken in the United Kingdom.
Dunkerton used Sunday's opinion piece to complain: "There is no vision for Brexit and the politicians have made a mess of it."
"Increasingly, the public knows that Brexit is going to be a disaster. Maybe they just need to be given that little bit of hope that comes when they see how opinion is moving.
Read more: Brexit: Fashion tycoon seeks second EU vote | News | DW | 19.08.2018